Sell based on value instead of price by harnessing the power of relevant data. Today, consumers walk into the dealership armed with information they found researching vehicles on the Internet. The average consumer spends 6.5 hours gathering vehicle information, so often, the amateur knows more than your pros. MAX for Selling & Email puts your salespeople on a level playing field with even the most Internet-informed consumer, distilling relevant insights from virtually every corner of the Internet into a single, easily accessible source.

Instead of haggling or having to drop the price to close a deal, you can demonstrate the true worth of a vehicle with Consumer Optimized data found and prioritized by MAX. Equipment, pricing comparisons, and vehicle highlights like CARFAX guarantees, expert reviews and J.D. Power ratings are automatically generated, so all you have to do is click to create persuasive sell sheets and follow-up emails.